Mahesh adds another feather in his cap

Apart from Superstar Mahesh Babu, there are many other youth icons like Mega Power Star Ram Charan, Young Tiger Jr NTR, Stylish Star Allu Arjun and last but not the least Rebel Star Prabhas to represent the trendy and current scenarios. However, top brands like Provogue, ThumsUp, Univercell, Malabar Gold, Navratna Oil & Cool Talk and Amrutanjan are showing interest only in Mahesh Babu, irrespective of the fact that he is coming up with only one flick for 3 years. Mahesh Babu's charming looks have made him the most sought after actor for endorsements. Recently, Mahesh has signed a new endorsement deal, which will be another feather in his cap. He was chosen as the brand ambassador of Vivel Ultra Pro Shampoo. "I am really proud to be associated with a brand like Vivel Ultra Pro Anti Dandruff Shampoo. I have always made a conscious effort to endorse brands that I strongly believe in and Vivel Ultra Pro is indeed the most effective anti-dandruff solution which also provides hair care with its unique 3 in 1 formula. Vivel Ultra Pro anti-dandruff shampoo reinforces ITC's commitment to create hallmarks of consumer trust," said Mahesh Babu, on reacting to the deal. "Our Brand Ambassador Mahesh Babu certainly epitomizes quality, style, energy and immense versatility. He is a perfect fit for our brand and is aligned to the brand philosophy and its sensibilities, especially in Andhra Pradesh," said Nilanjan Mukherjee, Head of Marketing, ITC Limited.