Rs 12 Cr On 'Prema Kavali': Confidence Or Foolishness?

A big budget film means big stars, top heroines, big banners, heavy technicians but here is one film which seems to be raising a discussion in the film nagar area. Well, it is ‘Prema Kaavali’ and it has a debutante lead pair, an average music director but a budget of Rs 12 crores spent on it.

Well, the figure has been claimed by the makers and the cine folks wonder if it is confidence or foolishness. On the bright side, hats off to their confidence for arriving introducing a new hero with this sort of budget. It is heard that producer Atchi Reddy promised Sai Kumar that he will give a grand debut to Sai’s son Aadhi after watching few of his clips.

Now, he is going full flow with the release organizing a grand premiere, hiring around 300 spots in Hyderabad such as bus shelters, lollypops, hoardings and releasing it in 200 screens. But critics say recovery of such an investment would mean the film must have exceptional appeal and Aadhi must come up with strong performance to connect with the audience. Well, the fate of this will be known soon.